Johnston Community College

  Search WebAdvisor for Classes  Blackboard  Jaguar Alerts  Appointment Plus  Ed2Go Online Courses  Student Google e-Mail  Outlook Faculty/Staff e-Mail   Find Us On Facebook!   Schedules and Registration - WebAdvisor JCC's QEP - Quality Enhancement Plan  
Scenes from JCC
 Browse by Program:
Site Content
corner of main content section
Skip Navigation LinksCourse Descriptions :: Curriculum Programs :: Home

Course Descriptions


Courses matching MKT 220

 Hrs Per Week:Sem Hrs:
Prefix NoCourse NameClassLabClin/ExpCredit
 
MKT 220Advertising and Sales Promotion3.00.00.03.0
Prerequisites: None
Corequisites: None
This course covers the elements of advertising and sales promotion in the business environment. Topics include advertising and sales promotion appeals, selection of media, use of advertising and sales promotion as a marketing tool, and means of testing effectiveness. Upon completion, students should be able to demonstrate an understanding of the concepts covered through application.
 
 
Johnston Community College | 245 College Road | PO Box 2350 Smithfield, NC 27577
(919) 934-3051 - http://www.johnstoncc.edu - Copyright © 2014, All Rights Reserved.